##acl PieterSmit:read,write,delete,revert PieterSmit/ReadWriteGroup:read,write PieterSmit/ReadGroup:read #format wiki #language en = Dynamite Presentation = ||<|25> Mar 03 2012 || [[http://m.bnet.com/blog/salesmachine/create-a-dynamite-presentation-in-6-easy-steps/9603|Great]] presentation || || → 1. Do I know EXACTLY what decision I want my audience to make? || || → 2. [[http://www.bnet.com/blog/salesmachine/create-a-dynamite-presentation-in-6-easy-steps/9603?pg=3|six emotional keys]] a.Greed b.Fear c.Altruism d.Envy e.Pride f.Shame || || ⇒ Goal #1: RAISE the likelihood of pain and LOWER the likelihood of pleasure if a decision IS NOT made. || || ⇒ Goal #2: RAISE the likelihood of pleasure and LOWER the likelihood of pain if a decision IS made. || || → 3. Research the Audience (Belief system) || || → 4.Craft The Story || || ⇒ Rule #1: The story starts with an “heart-stopper.” || || ⇒ Rule #2: The story is about the audience… not about you. || || ⇒ Rule #3: The story ends with a “risk-remover”, then a “close.” || || → 5. Compose Your Slides || || ⇒ Rule #1: Prepare anew for each audience || || ⇒ Rule #2: Base your slides on real research. (Use meaning full terminology.) || || ⇒ Rule #3: Don’t just tell… show and tell.|| || ⇒ Rule #4: Mix it up.|| || ⇒ Rule #5: Plan how to direct the audience’s attention.|| || ⇒ Rule #6: Don’t overwhelm.|| || ⇒ Rule #7: Use a full range of communications options. || || ⇒ Rule #8: Build in breaks.|| || → 6. Rehearse, then Go For It || || ⇒ Rule #1: Don’t hand out copies. || || ⇒ Rule #2: Keep your slides in sync.|| || ⇒ Rule #3: Talk TO the audience, not AT them.|| || ⇒ Rule #4: Don’t focus on your notes.|| || ⇒ Rule #5: Direct the audience’s attention. || ...